111 Minna Gallery
111 Minna St
San Francisco, CA, 94105
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The Bay Area Interactive Group and the Academy of Art University will be hosting the second annual User Generated Ad Show to coincide with BIG’s annual Ad-Tech SF party.  The event takes place at 6pm on Tuesday April 24 at 111 Minna.

The contest is open to anyone willing to upload an advertising video.  Submissions will be judged by BIG member agencies which include: Agency.com, AKQA, Avenue A/Razorfish, Bleu Marketing Solutions, Carat Fusion, Freestyle Interactive, Kadium, McCann WorldGroup, Mediasmith, OMD, Organic, PHD, Tiburon Media, and Tribal DDB.

Contestants can submit video advertisements for a prescribed list (below) of brand assignments from BIG agencies or they can enter the “open” category for any brand.

Brand	Target Audience	Desired Theme
Zune	Music enthusiasts	“Sharing is better”
Washington Mutual Free Checking	25-44 year olds who reside in WA, OR, CA, NY, IL and have paid bills or viewed financial accounts online	“WaMu is the un-bank”
Flip	Educated women under 35, likely to be working and have children	Flip enables you to harness the power of video
Clorox – Toilet Wand	Women 25+, primary grocery shopper, likely to have children at home	Clorox - Toilet Wand is better than my current brush - and it disinfects
Fresh Step	Women 25+ who want the best for their cat as they are 'cat lovers'	I want the best for my cat - and it allows my home to smell fresh (it is almost like there is no litter box at all)

 

Videos can be of any length (shorter is better). Please adhere to the following specs:

File Type	Dimensions	Bit Rate
.MOV	320 x 240	300k
.WMV	720 x 540	300k

Videos must be uploaded on this site between April 16 and April 20. Upload videos here.

Cash prizes will be:

· $500 – Best of Show
· $250 – BIG Brand Category
· $250 – Open Category

This contest is for entertainment purposes only.  BIG will not publicly display submitted videos outside of the contest.  Good luck!

Click here to see last year's finalists!